Brand awareness

Greene King

Greene King wanted to connect with audiences in a creative, lighthearted way that showcased the brand while also tapping into British culture and humour. Their goal was to use influencer content to increase awareness and engagement across social media.

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Greene King is the UK’s leading pub retailer and brewer, operating more than 2,600 pubs, restaurants, and hotels across England, Wales, and Scotland.


Stride Social partnered Greene King with a popular British comedian and gave the creator full creative freedom to produce a series of football-themed comedy sketches. By aligning the campaign with football culture, we ensured the content felt relatable, entertaining, and naturally shareable.

Results

  • Six bespoke comedy sketches created for the campaign

  • Over 850,000 views across all videos

  • Increased brand visibility through authentic humour-led influencer content

This campaign demonstrated how comedy influencers can deliver powerful brand storytelling, building awareness and audience engagement at scale.

At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand-picked creator roster. Our expertise comes from our unique story and life experience in this space. If you would like to work with us on your campaign, then get in touch.

The creators

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Stride Social have been amazing to work with! Not only do they give creators freedom and flexibility, but they are also fun to work with. Looking forward to many years collaborating with them

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