Product launch

Narwal

How we launched and executed a viral product launch for 2 new products in a competitive market

Campaign Views
3 Million+
Campaign Likes
125k+
Total shares
53k+

Client Background: Narwal is a leading technology company specializing in the development of innovative robotic vacuum cleaners. Their products, designed to autonomously clean entire homes, offer advanced features that set them apart in the market.

Objectives: Narwal partnered with Stride Social to promote the launch of their newest products, the NarWal Freo x Ultra and the NarWal x Freo x Plus. The primary goals were to raise brand awareness for these new releases and showcase their uses and efficiencies to a broad audience.

Execution: To achieve these objectives, Stride Social implemented a strategic campaign leveraging well-known and high-converting Amazon Product Review creators based in the US. These influencers were chosen for their credibility and ability to reach an audience with high purchasing power. The campaign content was distributed across TikTok and Instagram, ensuring maximum visibility and engagement.

Results: The campaign was a resounding success, generating over 3 million views, 125,000 likes, and 53,000 shares. These impressive metrics not only highlighted the effectiveness of the influencers but also significantly boosted brand awareness for Narwal’s new product releases.

At Stride Social we strive to bring the very best results to the brands we work with. Whether it's through our unique services or our hand picked creator roster. Our expertise comes from our unique story and if you would like to work with us on your campaign, then get in touch.

The creators

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Narwal

final campaign video

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working with Ollie and Alex at stride social has been amazing! thier knowledge of the influencer industry is vast and their work is impeccable. we can't wait to work with them again soon.  

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